BELLA PILAR for Breast Cancer Awareness Month October is Breast Cancer Awareness Month and Bella lends her support with Joico's limited-edition 'Power Up for Hope' packaging and two greeting cards for Papyrus ('Animal Print Girl' and 'Chic Warrior Princess'). A portion of the proceeds from the sale of these products goes to Susan G. Komen (Joico) and the Breast Cancer Research Foundation (Papyrus).
BELLA PILAR for Joico's CIAO BELLA Design Contest Earlier this year, Joico partnered with Bella to create two holiday-themed designs and invited fans to choose which would appear on their holiday 2014 gift sets. The votes are now in – click here to see which design fans chose! Gift sets will be available October 2014.
BELLA PILAR for Joico promotional event and vacation giveaway The NYC launch party for the promotion featured life-size cardboard standups that guests could pose with, as well as totebags and cellphone cases featuring Bella's artwork. Visit the Joico Facebook page for info on how you could win a dream vacation for you and your stylist.